How To Grow Your Business Online With Social Media Marketing!

<strong>How To Grow Your Business Online With Social Media Marketing!</strong> 1

You’ve probably seen brands like Slack, GoPro, and Dove on social media and been wowed by their content. These companies publish posts that significantly bolster their awareness, engagement, and sales conversion with their audience. It’s important to note the success of social media marketing isn’t mutually exclusive to well-known brands with a built-in advantage. Studies […]

How we (re)branded our business in 2022!

Branding Computer Screen

Britt & I have been digital marketers for a combined 17 years; and over the past six years since we broke ground in our digital marketing company, we quickly learned where our passions lie… helping small business owners grow a business online.  Today we are extremely excited to announce a project we have been working […]

Building a Brand – The Content Machine

Content

We created our Building a Brand Series as a resource to help small business owners like you build your business online. This article will discuss how to grow an online business by mastering the content creation machine. Let us take a moment to recap the steps we’ve taken to get to this point: Understanding Your […]

Building a Brand – What is a Customer Persona and Why Does it Matter?

Customers in Coffee Shop

Marketing is, at its core, a form of psychology. To be successful with marketing, you have to intimately understand the person you are advertising to. You need to understand their wants, needs, and dealbreakers no matter your industry. There’s no better way to do this than to craft a customer persona. Customer personas, when created […]